Pricing

Every plan includes unlimited users and every integration. Build workflows yourself on Pro, or have our team build, run and maintain them for you.

  • Business

    Most popular

    We build your first workflow

    Contact sales

    For teams with one or two workflows they want us to build and run.

    Everything in Pro, plus:

    • 1 fully managed workflow
    • $10K annual credit pool
    • Unlimited live workflows
    • Unlimited insights dashboards
    • 100,000 data table rows
    • 12 months of run history
    • Any AI model
    • Guided onboarding and support
  • Enterprise

    We automate across your teams

    Contact sales

    For automating across several teams, or when you have security and compliance needs.

    Everything in Business, plus:

    • 5 fully managed workflows
    • $30K annual credit pool
    • Dedicated engineer
    • Customer success manager
    • SSO and SCIM
    • HIPAA and data residency
    • IP allowlisting and SLAs
    • Bring your own AI key

Running ops automations at

  • Mixpanel
  • HireVue
  • Pave
  • Buffer
  • SnapLogic
  • Huntress

Every plan includes building in plain English, databases your workflows keep, live dashboards you can ask questions, approval before any change goes live, a record of every step, and the latest AI models.

Compare plans

Pro $25/mo Start building Business Contact sales Get a demo Enterprise Contact sales Get a demo
Usage and billing
Price per credit $0.01 $0.01
Credits included $10K a year $30K a year
Credits reset Business and Enterprise get one annual pool Every year Every year
Cost of each run However many steps it has 1 credit, plus AI 1 credit, plus AI
Usage past what's included Add more to your pool Add more to your pool
Spending caps Set a limit on what you spend Included Included
Free trial Not included Not included
Billing Annual, invoiced in advance Annual contract, custom terms
Setup and support
Fully managed workflows Built on your systems, run and maintained by our team 1 included 5 included
Onboarding Guided by our team A dedicated engineer
Ongoing support Included A dedicated success manager
Service guarantees (SLAs) Not included Included
Help articles and in-app help Included Included
Build
Composer Console Describe a workflow in plain English; Ballet plans it, then builds it Included Included
Full IDE with code control Read and edit every step's code Included Included
Any coding language JavaScript, TypeScript, Python, bash and more Included Included
AI agents, skills and custom tools Included Included
Evaluation agents Classify, route and score records consistently Included Included
Simulations Test a workflow before it goes live Included Included
AI permission modes Let the AI act, or have it ask before each change Included Included
Templates Start from an example, or share your own playbooks as templates Included Included
Export playbooks as JSON Included Included
Data
Data tables (built-in databases) Created as you need them, as many as you need, and relational Up to 100,000 rows Custom
Insights dashboards Real-time, across all your systems, and you can chat with them Unlimited Unlimited
Global variables Included Included
Secrets management Encrypted, and never shown again once saved Included Included
Live workflows Unlimited Unlimited
Users Unlimited Unlimited
Triggers and runs
Schedules Included Included
Webhook triggers Included Included
Queue triggers Included Included
App event triggers For example, a new ticket in Freshdesk Included Included
Approval steps (human in the loop) Included Included
Pause and resume runs Included Included
Enable and disable workflows Included Included
Observability
Tracing for every step Including each agent and tool call Included Included
Execution logs Included Included
Run history retention 12 months Custom
Run replay Included Included
Share outputs with public URLs Included Included
Usage analytics By workflow, user and model Included Included
Developer access
REST API Included Included
MCP server Build and run playbooks from any MCP client Included Included
CLI Included Included
Claude connector Included Included
Slack app and Chrome extension Included Included
Integrations
Apps you can connect Unlimited Unlimited
Native integrations Salesforce, HubSpot, Zendesk, Freshdesk, ServiceNow, Stripe, Google Sheets and Drive, WhatsApp and more Included Included
MCP connector library GitHub, Slack, Linear, Notion and others Included Included
Custom MCP servers Included Included
Custom API integrations Written as part of the build, even where no connector exists Included Included
AI
AI gateway Every frontier model, plus a large list of open-source models Included Included
Model choice Any model Any model
Bring your own key Not included Included
Version control and governance
Version control A diff for every version Included Included
Publish approvals Changes go live only once approved Included Included
Git sync Review changes as pull requests Included Included
Role-based access control (RBAC) Owner, Builder and Member roles Included Included
Audit logging Included Included
Join by verified company domain Included Included
Security and compliance
SOC 2 Type II and ISO 27001:2022 Through Brainfish Included Included
No training on your data Included Included
SSO (SAML) Not included Included
SCIM provisioning Not included Included
HIPAA With a business associate agreement Not included Included
Data residency US, EU or APAC Not included Included
IP allowlisting Not included Included

Frequently asked questions

Which plan should we choose?

Choose Pro if you want to build workflows yourself and pay monthly by card. Choose Business if you have one or two workflows you want our team to build, run and keep working, and you don't need enterprise security. Choose Enterprise if you're automating across several teams, want five or more workflows built, or need single sign-on, HIPAA, data residency or SLAs. Three or four workflows usually means Business with extra workflows added. We'll help you work it out on a call.

What's a fully managed workflow?

A workflow our team builds, runs and maintains for you. Each one is a single job with a clear start and finish that you can describe in a sentence beginning "When…", for example: "When an urgent ticket comes in, look up the customer and send it to the right team." We set it up on your systems, test it and launch it, then monitor it, fix anything that breaks and make small changes for the length of your contract.

What if what we want is bigger than that?

"Automate our support team" is a goal rather than one workflow, so we'll break it down with you. Anything that would take us more than about a week to build is split into stages, and each stage counts as a workflow. Connecting a new app, or adding a new way to start or finish, counts as a new one too.

How is usage charged?

Usage is counted in credits, and each credit is $0.01. Every run uses 1 credit, plus the cost of any AI it uses, and the AI that builds or changes a workflow comes out of the same credits. Pro includes 2,500 credits ($25) a month, which reset each month.

Why do Business and Enterprise credits reset yearly?

Because work isn't even across a year. Business and Enterprise get one annual pool of credits, $10K and $30K, sized to your managed workflows, so a busy quarter can draw on what a quiet one didn't use.

What does a credit buy?

Some examples, per run, on Ballet's default AI model: a workflow with no AI, like syncing your CRM to a data table, is 1 credit. Triaging a support ticket with AI is about 8 credits. Researching a lead with an AI agent is about 90. A weekly account-health report is about 380. Building a new workflow in the Composer Console is about 230 credits, once.

What counts as a run?

Every run that starts, including test runs and runs that fail. There's no limit on how many steps a run has or how long it takes, and the data tables and computing it uses are covered by its 1 credit.

What happens if we need more?

On Pro, once your included credits are used, you keep going and pay $0.01 a credit, charged to your card as you go, and you can set a spending cap so usage never passes an amount you choose. On Business and Enterprise, we add more credits to your annual pool, or more workflows to your plan. Talk to us about either.

Can we start on Pro and move up later?

Yes. Start building on Pro, and when you want our team to build workflows for you, get a demo and we'll move you to Business or Enterprise.

Is there a free trial?

Yes, on Pro: 14 days with 2,500 credits, and no credit card is required to start. If you haven't added a card by the end, your workspace becomes read-only until you subscribe. Business and Enterprise start with a demo.

Which AI models can we use?

Ballet's AI gateway gives access to every frontier model and a large list of open-source ones. Pro runs on Ballet's default model, Business lets you choose any model on the gateway, and Enterprise can also bring its own key.

Who can build workflows, and who can only run them?

You decide. Owners manage billing and invite people. Builders create and change workflows. Members run the workflows they're given but can't change them. Every plan includes unlimited people, and colleagues on your company's email domain can ask to join.

How do we pay?

Pro is billed monthly by card. Business is billed once a year in advance, by invoice, with 30 days to pay. Enterprise is an annual contract on custom terms. Ask us about discounts for prepaying. All prices are in US dollars.

How do I cancel Pro?

Cancel any time from Settings → Usage & Billing, or email [email protected], at least 24 hours before your plan renews. Any usage past your included credits is settled before the plan closes.

Is our data used to train AI?

No. Your data isn't used to train any AI models unless you agree to it. And when a workflow runs, your data goes through the steps you approved, not through an AI, unless a step is set up to use one.

Is Ballet secure?

Ballet is covered by Brainfish's SOC 2 Type II and ISO 27001:2022 compliance, and you can read the reports in the Trust Center at trust.brainfi.sh. Passwords and keys are encrypted, and every run is recorded step by step. Enterprise adds single sign-on, automatic user setup, HIPAA compliance, data residency in the US, EU or APAC, IP allowlisting and service guarantees.

Start with one workflow

Build it yourself on Pro today, or bring it to a 30-minute working session and we'll build it with you on your systems.